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Best SMS Marketing Apps for Ecommerce

Text marketing is all the rage, and it works!

women holding tablet

What are the best SMS Marketing apps for Ecommerce?

What makes a great text marketing tool is going to have to start with opt-ins. Can it integrate with your existing pop up strategy

SMS Marketing

What is

Omnisend

?

Omnisend is an omni-channel marketing automation platform that does not only email, but also sms, push notifications, whatsapp, facebook messenger, pop-ups, segmentation, and dynamic Facebook and Google ad integrations. This makes it a truly all-in-one marketing automation solution.

There’s a serious benefit to having all the solutions under one roof, and that’s inter-channel communication. With Omnisend you can setup campaigns that trigger notifications on different channels, and rest assured that they are well timed and improving the customer experience. When you piecemeal multiple apps together, its much harder to do this. You may set up triggers that hit at the same time, I’ve seen situations in which SMS is giving 10% off and push notifications is giving 20% off. That is much less likely to be an issue when you’re creating the automation from one central place.

What is

Privy

?

Privy is an Ecommerce focused pop-up building tool that helps increase your on-site email (and Messenger, and web push) capture and conversion rates with easy to design drag and drop form collectors that work across all browser types - desktop, tablet, mobile, etc.

What is

Octane AI

?

Octane is a Messenger and SMS marketing platform built for Ecommerce stores, currently dedicated completely to integrating with Shopify and Shopify Plus.

This is a fast-moving startup that is releasing features non-stop, so expect new features to have come out by the time this review is live.

If you plan on using the tool for retention, blasts, and deeper engagement, and can allocate equivocal resources as you do to email, then you will want a tool like Octane.

What is

SMSBump

?

SMS Bump is an SMS marketing tool designed specifically for Shopify stores. They are the largest SMS marketing tool in the Shopify app market, and they have extremely robust functionality and features.

The first thing to know about SMS is that there are serious compliance concerns. You can’t just text anyone at any time, and they have to opt in in a specific way. SMS Bump is great for compliance, in fact, they have an article, SMS compliance for Ecommerce in 5 minutes. You know I love getting things done in under 5 minutes.


They have idiot proofed their software to make sure you don’t do anything out of compliance or overly costly from your end, and trust me, not all competitors have protected you like they have.


One of the important components to compliance is getting that opt in. SMS Bump allows you to modify your checkout page (which is scary, but worth it) so that users can opt in to receive SMS. This allows for SMS abandon carts, SMS shipping notifications, and SMS marketing campaigns. All great things, proven to increase ROI.

Their tool allows you to easily segment by country, by price of SMS, because sending texts does have a fixed cost associated with it, and by time of day. Perfect for avoiding a 12AM message to a customer, which is typically against international law, by the way. They do all this with automatic IP detection and phone number detection software, you don’t have to worry about it from your end at all.


What is

Justuno

?

Justuno is a mid to upmarket Conversion Optimization Platform that uses Artificial Intelligence and Machine Learning to help you figure out how to best capture leads and convert them to sales.

They have a super granular analytics dashboard, tons of pre-built templates (complete with designs and targeting roles), discount codes and a deep Klaviyo integration. You even have the choice to build it out yourself with their nifty wizard builder. Their segmentation and targeting options are very very good.

JustUno’s A/B testing tool makes it really easy to test pop-ups and determine where/when they work best, which allows you to easily add in a control group and study the conversion rate of not just testing two pop ups or offers, but also no offer.

What is

Postscript

?

Postscript is a premium self-serve SMS Marketing tool with a deep Shopify integration which gives you the ability to segment customers by over 30 different filters based on their history and interaction with your store. The power of their tool increases when used with their robust Klaviyo integration which allows for additional segmentation and triggers based on email behaviors.

What is

Route

Route is a free for merchants shipping insurance app with built in visual package tracking, kind of like Uber, for your packages...

What is

Omnisend

Omnisend is the all-in-one marketing automation solution.

What is

Privy

Privy is an Ecommerce focused pop-up building tool that helps increase your on-site email (and Messenger, and web push) capture and conversion rates.

What is

Viral Loops

Viral Loops improves customer lifetime value by incentivizing word-of-mouth marketing in pre-sale and post-sale campaigns.

What is

Octane AI

Octane is a Messenger and SMS marketing platform built for Ecommerce stores, currently dedicated completely to integrating with Shopify and Shopify Plus.

What is

Carro

Carro allows you to find out how many influencers have bought your product, subscribed to your email list, or follow you on social so you can build an authentic relationship with them to help sell your products.

What is

Omnisend

Omnisend is the all-in-one marketing automation solution.

What is

Omnisend

Omnisend is the all-in-one marketing automation solution.

What is

Octane AI

Octane is a Messenger and SMS marketing platform built for Ecommerce stores, currently dedicated completely to integrating with Shopify and Shopify Plus.

What is

Omnisend

Omnisend is the all-in-one marketing automation solution.

What is

Octane AI

Octane is a Messenger and SMS marketing platform built for Ecommerce stores, currently dedicated completely to integrating with Shopify and Shopify Plus.

Why Use

SMS Marketing

apps?

When should you be investing in

SMS Marketing

apps?

Who is managing these

SMS Marketing

apps?

What are the most important

SMS Marketing

app features?

Still unsure what’s right for you?

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