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Luke Atherton

Performance Marketing & Insights Director at Visualsoft

Bio

Luke Atherton is the Performance Marketing & Insights Director at Visualsoft, a digital marketing leader with over a decade of experience within the eCommerce ecosystem. He is an expert in developing data-driven strategies that increase profitability and drive sustainable growth for online retailers.

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eCommerce Tech Blogs by 
Luke Atherton

What if your best-performing channel isn't what you think?
What if your top channel isn’t driving growth? Learn how siloed data skews your strategy and how to fix it with a unified approach to marketing attribution.
Luke Atherton
September 18, 2025
September 18, 2025
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